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BRAND IDENTITY DESIGN FIRM

As a highly ranked brand identity design firm, Mittleman Robinson specializes in essential brand communications ... both the origination and revitalization of key consumer-motivating touch points. Founded in 1975, today we are an international, full service, strategic branding agency for clients in every major packaged goods category, as well as select service industries. We provide brand design, package and container design, name generation, product innovation, promotion and research services. Our strategists and designers originate and reinvigorate brands in numerous consumer products categories, including Spirits & Beer, Personal Products, Household and Food & Beverage, among others. Our mission is to deliver outstanding creative solutions based on preemptive marketing positions, and we challenge ourselves to break new ground with each assignment.

Our success criteria is based on our insistence that the best branding is driven by brand essence - the kind of uniqueness that can only be achieved through blending brand recognition with its products' distinctive features and benefits. It should be compelling, clear and memorable. Relevance to its consumers and differentiation from its competitors completes the platform. We form a partnership with our clients for each project to insure that results exceed expectations, beginning with the right project foundation, continuing through implementation.

We are particularly well known for outstanding structural package design, including bottle packaging and design. Our team has answered challenges as diverse as the solution for Disney's "Mickey's World" duty free packaging to how to safeguard and encapsulate the luxury of Dom Perignon's Tiffany ice bucket gift-with-purchase. We have provided innovations for companies in 20 countries and globally, from Argentina and Mexico to China and the United Kingdom. Our clients seek the "Best of the Best" positioning, and we help them achieve it.

We invite you to review our package design online portfolio and contact us with any questions or comments.